Value is a product of trust. The trust your clients have in you. The trust you have in your people, strategies, and systems. And the trust you have in your business advisors.
Many agencies I know are AMAZING at marketing their clients, yet they often struggle with creating an ‘About Us’ page that not only positions them well but also is highly converting.
Does this saying ring a bell with you?
The shoemaker always wears the worst shoes.
If you want to be seen as the expert in your field and convince your dream clients that you are the right choice, your ‘About Us’ page can play a key role in convincing them.
Optimise your ‘About Us’ page (and not just for SEO!) and it can be your best digital sales person – no commission nor annoying sales update meetings needed.
Your level of experience, the company, the role, and the interviewer’s personality will impact which questions you’re asked, but here are 10 of the most common that can help prepare you for the interview and give you an advantage over other candidates.